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Advertising Appeals

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Advertising Appeals Rajshree Panda
Libristo kod: 02201510
Nakladnici LAP Lambert Academic Publishing, studeni 2012
For graduate and Upper level undergraduate marketing courses. Insights into advertisement and its ap... Cijeli opis
? points 86 b
35.68 €
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For graduate and Upper level undergraduate marketing courses. Insights into advertisement and its applications oriented introduction to advertisement appeals,the text explains to students how to understand and make use of the cultural knowledge and understand their behavior pattern and develop various advertisement and promotion strategy accordingly. The organization of chapters have been simplified for in depth understanding.

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Informacije o knjizi

Puni naziv Advertising Appeals
Autor Rajshree Panda
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2013
Broj stranica 64
EAN 9783659443800
Libristo kod 02201510
Nakladnici LAP Lambert Academic Publishing
Težina 114
Dimenzije 150 x 220 x 4

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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