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Augmented Reality and Virtual Reality

The Power of AR and VR for Business

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Augmented Reality and Virtual Reality M. Claudia Tom Dieck
Libristo kod: 20755279
Nakladnici Springer Nature Switzerland AG, ožujak 2019
This book presents a collection of the latest research in the area of immersive technologies, presen... Cijeli opis
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This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape. Innovations in this field are seen as providing opportunities for businesses to offer their customers unique services and experiences. The papers gathered here advance the state of the art in AR/VR technologies and their applications in various industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and gaming. The volume collects contributions by prominent computer and social sciences experts from around the globe. Addressing the most significant topics in the field of augmented and virtual reality and sharing the latest findings, it will be of interest to academics and practitioners alike.

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Informacije o knjizi

Puni naziv Augmented Reality and Virtual Reality
Autor M. Claudia Tom Dieck, Timothy Jung
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2019
Broj stranica 335
EAN 9783030062453
Libristo kod 20755279
Nakladnici Springer Nature Switzerland AG
Težina 690
Dimenzije 242 x 165 x 22

Kategorija

Computing & Information Technology > Computer science > Human–computer interaction > Information architecture
Economics, Finance, Business & Management > Business & Management > Business mathematics & systems
Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries
Computing & Information Technology > Computer science > Virtual reality
Computing & Information Technology > Computer networking & communications
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