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Behavioral Advantage

What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Behavioral Advantage David G Pugh
Libristo kod: 07412592
Nakladnici HarperCollins, lipanj 2018
In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform goo... Cijeli opis
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In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through ''behavioral differentiation' The Behavioral Advantage broadens the concept, applying behavioral differentiation to the business-to-business arena.

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Informacije o knjizi

Puni naziv Behavioral Advantage
Autor David G Pugh
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2018
Broj stranica 320
EAN 9780814416709
ISBN 9780814416709
Libristo kod 07412592
Nakladnici HarperCollins
Težina 474
Dimenzije 143 x 244 x 19

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
Economics, Finance, Business & Management > Business & Management > Management & management techniques
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