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Branding Cities

Name: Branding Cities
Brand: Taylor & Francis Ltd
SKU: 06673188
Price: 234.54 EUR
Availability: InStock
Author: Stephanie Hemelryk Donald
ISBN: 9780415965262

Stephanie Hemelryk Donald

Eleonore Kofman

Catherine Kevin

Jezik

Engleski

Knjiga Tvrdi uvez

Libristo kod: 06673188

Nakladnici Taylor & Francis Ltd, prosinac 2008

Fierce competitiveness between major cities, such as London, Shanghai and Sydney, has led to a press... Cijeli opis

Libristo kod: 06673188

569 b

234.54 €

Vanjske zalihe Šaljemo za 9-15 dana

Do 30 dana za povrat

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Vom Kriege Carl von Clausewitz

Tvrdi uvez

11.00 €

Big Tree in a Small Pot Josephine Chia E-knjiga

Adobe ePub DRM

10.79 €

Fierce competitiveness between major cities, such as London, Shanghai and Sydney, has led to a pressure to excel as desirable locations for business, cultural activities, highly skilled migrants and tourists. This book shows how cities have engaged with the necessity to brand their image for international consumption and for internal coherence.