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Brands

Name: Brands
Brand: Taylor & Francis Ltd
SKU: 25355710
Price: 63.89 EUR
Availability: InStock
Author: Jonathan E. Schroeder
ISBN: 9780367870171

Interdisciplinary Perspectives

Jonathan E. Schroeder

Jezik

Engleski

Knjiga Meki uvez

Libristo kod: 25355710

Nakladnici Taylor & Francis Ltd, prosinac 2019

Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a cen... Cijeli opis

Libristo kod: 25355710

154 b

63.89 €

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Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the most influential and thought-provoking papers on bran