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Building the Digital Enterprise

A Guide to Constructing Monetization Models Using Digital Workspaces

Mark Skilton

Jezik

Engleski

Knjiga Tvrdi uvez

Libristo kod: 09238044

Nakladnici Palgrave Macmillan, kolovoz 2015

This book covers the development of digital technologies and the way they drive digital enterprises... Cijeli opis

Libristo kod: 09238044

132 b

54.38 €

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This book covers the development of digital technologies and the way they drive digital enterprises and the digital economy. It examines twenty five case studies to identify the practices that drive new social and consumer value and successful digital business models. The book provides guidance on how digital workspaces are used and on the types of monetization mechanisms available to drive value and boost adoption of digital products and services. The key topics covered include: - Concepts of digitization - Concepts of building digital workspaces - Examples of foundations digital technology solutions - Examples of digital business models - Methods for building the right digital enterprise for payoff and Monetization - Monetization mechanisms - Conclusions in digital practice

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Puni naziv Building the Digital Enterprise

Autor Mark Skilton

Jezik

Engleski

Uvez Knjiga - Tvrdi uvez

Datum izdanja 2015

Broj stranica 230

EAN 9781137477705

ISBN 1137477709

Libristo kod 09238044

Nakladnici Palgrave Macmillan

Težina 484

Dimenzije 147 x 225 x 25

Kategorija

Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Information technology industries

Economics, Finance, Business & Management > Business & Management > Business strategy

Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects

Economics, Finance, Business & Management > Business & Management > Business mathematics & systems

Economics, Finance, Business & Management > Economics

Computing & Information Technology > Business applications

Computing & Information Technology > Computer science