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China Goes West

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga China Goes West Joel Backaler
Libristo kod: 02357082
Nakladnici Palgrave Macmillan, travanj 2014
Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expan... Cijeli opis
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Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.

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Informacije o knjizi

Puni naziv China Goes West
Autor Joel Backaler
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2014
Broj stranica 190
EAN 9781137293923
ISBN 1137293926
Libristo kod 02357082
Nakladnici Palgrave Macmillan
Težina 404
Dimenzije 146 x 224 x 19

Kategorija

Place qualifiers > Asia > East Asia, Far East > China
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Multinationals
Economics, Finance, Business & Management > Economics > International economics
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Business competition
Economics, Finance, Business & Management > Business & Management > International business
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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