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Citizen Marketer

Name: Citizen Marketer
Brand: Oxford University Press Inc
SKU: 15780293
Price: 129.33 EUR
Availability: InStock
Author: Joel Penney
ISBN: 9780190658052

Joel Penney

Jezik

Engleski

Knjiga Tvrdi uvez

Libristo kod: 15780293

Nakladnici Oxford University Press Inc, lipanj 2017

From hashtag activism to the flood of political memes on social media, the landscape of political co... Cijeli opis

Libristo kod: 15780293

313 b

129.33 €

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From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond. By exploring how everyday people assist in the pr

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Informacije o knjizi

Puni naziv Citizen Marketer

Autor Joel Penney

Jezik

Engleski

Uvez Knjiga - Tvrdi uvez

Datum izdanja 2017

Broj stranica 264

EAN 9780190658052

ISBN 9780190658052

Libristo kod 15780293

Nakladnici Oxford University Press Inc

Težina 510

Dimenzije 161 x 238 x 19

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies

Society & Social Sciences > Politics & government > Political activism > Political campaigning & advertising

Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Information technology industries

Computing & Information Technology > Digital lifestyle > Internet guides & online services > Social networking

Society & Social Sciences > Politics & government > Political structure & processes

Mathematics & Science > Science: general issues > Impact of science & technology on society

Computing & Information Technology > Information technology: general issues > Ethical & social aspects of IT