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Commercial Relationships

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Commercial Relationships Mark Moore
Libristo kod: 08857720
Nakladnici Cambridge Media Group, siječanj 1999
The introduction of Lean Supply concepts and the subsequent development of the partnership approach... Cijeli opis
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The introduction of Lean Supply concepts and the subsequent development of the partnership approach have revolutionised the relationships between buyer and seller, in particular the non-adversarial approach to buyer/supplier relationships where the objectives move from win/lose to win/win and the joint maximisation of profits. The book critically appraises the approach and moves beyond partnership sourcing, and attempts to show how inter-firm relationships can be used to develop competitive advantage. This book is written for both practising managers who wish to develop effective commercial relationships, students at both undergraduate and MBA levels, and professional stage students of the CIPS.

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Informacije o knjizi

Puni naziv Commercial Relationships
Autor Mark Moore
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1999
Broj stranica 296
EAN 9781872807379
ISBN 9781872807379
Libristo kod 08857720
Nakladnici Cambridge Media Group
Težina 442
Dimenzije 159 x 237 x 16

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Purchasing & supply management
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