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Decoding Coca-Cola

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Decoding Coca-Cola Robert Crawford
Libristo kod: 32965074
Nakladnici Taylor & Francis Ltd, prosinac 2020
This collection of essays delves into the Coke brand to identify and decode the DNA of this iconic b...
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This collection of essays delves into the Coke brand to identify and decode the DNA of this iconic brand. Unlike other accounts, these essays adopt a global approach to understand this global brand.


 

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Informacije o knjizi

Puni naziv Decoding Coca-Cola
Autor Robert Crawford, Linda Brennan, Susie Khamis
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2020
Broj stranica 240
EAN 9781138495449
ISBN 1138495441
Libristo kod 32965074
Nakladnici Taylor & Francis Ltd
Težina 520
Dimenzije 167 x 242 x 21

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Cultural studies > Popular culture
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Communication studies
Economics, Finance, Business & Management > Business & Management > Management & management techniques
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1 Dodajte knjigu u košaricu i odaberite isporuku kao poklon 2 Zauzvrat ćemo vam poslati kupon 3 Knjiga dolazi na adresu poklonoprimca

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