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Entrepreneurship: Pearson New International Edition

Name: Entrepreneurship: Pearson New International Edition
Brand: PEARSON Education Limited
SKU: 02382050
Price: 89.36 EUR
Availability: InStock
Author: Peggy Lambing
ISBN: 9781292040004

Peggy Lambing

Jezik

Engleski

Knjiga Meki uvez

Libristo kod: 02382050

Nakladnici PEARSON Education Limited, studeni 2013

For courses in Entrepreneurship and Small Business Management. At the heart of a successful business... Cijeli opis

Libristo kod: 02382050

216 b

89.36 €

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For courses in Entrepreneurship and Small Business Management. At the heart of a successful business is a sound business plan. Capturing this reality, Entrepreneurship, 4th Edition focuses on basic entrepreneurial concepts and demonstrates how to develop an effective and thorough business plan. Organized in two-parts, it discusses ways to start, manage and grow a business, all within the context of a sound business plan. Unique in emphasis, it blends theory and practice, current entrepreneurial research and concerns, and step-by-step guidelines for developing a business plan. Case examples and sample business plans keep readers motivated and help them learn how to transform their own ideas into their own entrepreneurial success.