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Essentials of Pricing Analytics

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Essentials of Pricing Analytics Per Kristian Alnes
Libristo kod: 49649209
Nakladnici Taylor & Francis Ltd, veljača 2026
This book is a comprehensive introduction to pricing as a tactical business function and a practical... Cijeli opis
? points 506 b
209.08 €
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This book is a comprehensive introduction to pricing as a tactical business function and a practical toolbox for implementing solutions to diverse pricing challenges. It is ideal for advanced undergraduate, MBA, and postgraduate students of pricing strategy, entrepreneurship, marketing strategy, and operations, as well as practitioners.

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Informacije o knjizi

Puni naziv Essentials of Pricing Analytics
Autor Per Kristian Alnes
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2026
Broj stranica 310
EAN 9781032989815
ISBN 1032989815
Libristo kod 49649209
Nakladnici Taylor & Francis Ltd
Težina 680
Dimenzije 174 x 246

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Economics, Finance, Business & Management > Economics > Macroeconomics > Monetary economics
Economics, Finance, Business & Management > Business & Management > Business strategy
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