Game Plan

Most salespeople don't have a plan. They have a hope and a prayer.

They walk in, check email, pour a coffee, wait for a lead to land, drift into a few useless conversations with coworkers, and call it a day's work. At the end of the month their paycheck comes up short - and they blame the leads, the market, and everything else.

Louis Buniak spent three decades selling and training salespeople, and he watched that same month repeat itself in every industry he worked in. So he built something sturdier than hope: an itemized daily system that turns activity into predictable income.

Thirty calls. Twenty emails. Thirty texts. Every day.

That's the whole engine - and this book is the manual for running it.

Inside you'll find:

The daily 30/20/30, and the weekly, monthly, and annual totals it builds
The Things-To-Do list that runs your day before the day runs you
The Appointment Funnel that turns a phone call into a booked visit
The Touchpoint Payout - what every call, text, and email is worth to you, whether it closes or not
How to defend your selling hours from the people and habits that quietly steal them
The forms themselves: the Things-To-Do List, the Top 12, and a year of tracking on one page

This is not a motivational book. Motivation is wonderful for roughly a week. This is a set of daily numbers, a routine that hits them, and a way to track the whole thing on a single sheet of paper.

Whether you sell cars, homes, insurance, software, or advertising space - whether it's your first month on a sales floor or your twentieth year - the system works the same way.

Sales is one of the few professions where you can give yourself a raise whenever you decide to. This book shows you how to do the deciding.