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Hypercompetitive Rivalries

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Hypercompetitive Rivalries Richard D. D'Aveni
Libristo kod: 07180724
Nakladnici Simon & Schuster, rujan 1995
This text is written for students coming into the workforce at a most unpredictable and challenging... Cijeli opis
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This text is written for students coming into the workforce at a most unpredictable and challenging time. The existing competitive turmoil is undermining all the recipes for success that business schools have previously given them. Here is a text that goes beyond nuance in suggesting the dark waters ahead. Drawing upon the guerrilla warfare metaphor, which values strategic flexibility and unorthodox tactics over traditional assumptions concerning competition, Richard D'Aveni offers a compass to M. B. A. students soon to enter rapidly changing industries.

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Informacije o knjizi

Puni naziv Hypercompetitive Rivalries
Autor Richard D. D'Aveni
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1995
Broj stranica 288
EAN 9780028741123
ISBN 9780028741123
Libristo kod 07180724
Nakladnici Simon & Schuster
Težina 446
Dimenzije 156 x 235 x 21

Kategorija

Economics, Finance, Business & Management > Business & Management > Business competition
Economics, Finance, Business & Management > Business & Management > Management & management techniques
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