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India's Newspaper Revolution

Capitalism, Technology and the Indian-language Press, 1977-1997

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga India's Newspaper Revolution Robin Jeffrey
Libristo kod: 05108420
Nakladnici C Hurst & Co Publishers Ltd, travanj 2000
From the late 1970s a revolution in Indian-language newspapers, driven by a marriage of capitalism a... Cijeli opis
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From the late 1970s a revolution in Indian-language newspapers, driven by a marriage of capitalism and technology, has carried the experience of print to millions of new readers in small-town and rural India. This volume analyzes the role of capitalism and technology in shaping identity, "national" or otherwise, and seeks to explain the inner workings of one of the most complex newspaper industry in the world. It pinpoints the role of advertising in propelling a multilingual print boom, and throws light on questions of literacy and the standardization of languages. The India of the 1990s is revealed here from perhaps an unfamiliar angle, and in addition the text seeks to illustrate the global transformation of media, of which India is seen to play a key part.

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Informacije o knjizi

Puni naziv India's Newspaper Revolution
Autor Robin Jeffrey
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2000
Broj stranica 240
EAN 9781850654346
ISBN 1850654344
Libristo kod 05108420
Nakladnici C Hurst & Co Publishers Ltd
Težina 530
Dimenzije 156 x 234

Kategorija

Time period qualifiers > c 1500 onwards to present day > 20th century, c 1900 to c 1999 > Later 20th century c 1950 to c 1999 > c 1970 to c 1979
Time period qualifiers > c 1500 onwards to present day > 20th century, c 1900 to c 1999 > Later 20th century c 1950 to c 1999 > c 1980 to c 1989
Time period qualifiers > c 1500 onwards to present day > 20th century, c 1900 to c 1999 > Later 20th century c 1950 to c 1999 > c 1990 to c 1999
Place qualifiers > Asia > South Asia (Indian sub-continent) > India
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries
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