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Mail Surveys

Improving the Quality

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Mail Surveys Thomas W. Mangione
Libristo kod: 04713993
Nakladnici SAGE Publications Inc, listopad 1995
Students and researchers who want to improve the quality of their mail-survey data collection will f... Cijeli opis
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Students and researchers who want to improve the quality of their mail-survey data collection will find this book invaluable. The author considers such issues as: reducing sampling bias; questioning response errors; and obtaining good response rates from a mail surveys. The book also offers useful insights and tips on: problems to avoid in mail surveys; what type of rating scales to use; open-ended versus closed-ended questions; screening questions and skip instructions; question and response order effects; sampling strategies; and ways to reduce nonresponse errors - for example, by prenotification or incentives.

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Informacije o knjizi

Puni naziv Mail Surveys
Autor Thomas W. Mangione
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1995
Broj stranica 144
EAN 9780803946637
ISBN 0803946635
Libristo kod 04713993
Nakladnici SAGE Publications Inc
Težina 230
Dimenzije 139 x 215 x 10

Kategorija

Society & Social Sciences > Sociology & anthropology > Sociology > Social research & statistics
Reference, Information & Interdisciplinary subjects > Research & information: general > Research methods: general
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