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Management of Art Galleries

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Management of Art Galleries MAGNUS RESCH
Libristo kod: 19428092
Nakladnici Phaidon Press Ltd, srpanj 2018
The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can gall... Cijeli opis
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The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.

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Informacije o knjizi

Puni naziv Management of Art Galleries
Autor MAGNUS RESCH
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2018
Broj stranica 152
EAN 9780714877754
ISBN 9780714877754
Libristo kod 19428092
Nakladnici Phaidon Press Ltd
Težina 382
Dimenzije 210 x 147 x 17

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques
The Arts > The arts: general issues
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