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Managing Green Issues

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Managing Green Issues Tom Curtin
Libristo kod: 12043400
Nakladnici Palgrave Macmillan, siječanj 2000
The management of environmental or green issues has become a key concern for many companies. Not onl... Cijeli opis
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The management of environmental or green issues has become a key concern for many companies. Not only do green issues influence how an organisation is seen and how its reputation is judged, it has huge implications for the organisation's success, brand values and the sales decisions of consumers towards its products. This book contains much practical advice, with case studies, and will guide the modern organisation on how to channel environmental issues to gain competitive advantage.

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Informacije o knjizi

Puni naziv Managing Green Issues
Autor Tom Curtin
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2000
Broj stranica 205
EAN 9781349422968
Libristo kod 12043400
Nakladnici Palgrave Macmillan
Težina 285
Dimenzije 140 x 216 x 13

Kategorija

Economics, Finance, Business & Management > Economics > Economics of specific sectors > Environmental economics
Economics, Finance, Business & Management > Business & Management > Management & management techniques
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