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Media Economics

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Media Economics Stuart Cunningham
Libristo kod: 09083204
Nakladnici Bloomsbury Publishing, svibanj 2015
A concise introduction to the key ideas and issues in the study of media economics, drawing on a bro... Cijeli opis
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A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.§

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Informacije o knjizi

Puni naziv Media Economics
Autor Stuart Cunningham, Terry Flew, Adam Swift
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2015
Broj stranica 192
EAN 9780230293229
ISBN 0230293220
Libristo kod 09083204
Nakladnici Bloomsbury Publishing
Težina 250
Dimenzije 129 x 212 x 10

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries
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