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Meta-Luxury

Brands and the Culture of Excellence

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Meta-Luxury M. Ricca
Libristo kod: 02966348
Nakladnici Springer Palgrave Macmillan, siječanj 2014
Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture a... Cijeli opis
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Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.

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Informacije o knjizi

Puni naziv Meta-Luxury
Autor M. Ricca, R. Robins
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2014
Broj stranica 224
EAN 9781349333011
ISBN 1349333018
Libristo kod 02966348
Nakladnici Springer Palgrave Macmillan
Težina 353
Dimenzije 173 x 233 x 13

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Business strategy
Mathematics & Science > Science: general issues > Industrial applications of scientific research & technological innovation
The Arts > The arts: general issues
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