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Multinational Corporate Evolution and Subsidiary Development

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Multinational Corporate Evolution and Subsidiary Development Julian Birkinshaw
Libristo kod: 03615327
Nakladnici PALGRAVE MACMILLAN, srpanj 1998
This book is one of the first to specifically address the subsidiary development process - a phenome... Cijeli opis
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This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development. It also illustrates how the recent trend towards greater international dispersal of value-adding activities has impacted on this process and on multinational evolution as a whole.

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Informacije o knjizi

Puni naziv Multinational Corporate Evolution and Subsidiary Development
Autor Julian Birkinshaw, Neil Hood
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1998
Broj stranica 392
EAN 9781349264698
ISBN 1349264695
Libristo kod 03615327
Nakladnici PALGRAVE MACMILLAN
Težina 550
Dimenzije 216 x 140 x 36

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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