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PR Today

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga PR Today Trevor Morris
Libristo kod: 09481154
Nakladnici Bloomsbury Publishing, studeni 2015
A comprehensive textbook from an established and high profile author team, which offers full coverag... Cijeli opis
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63.30 €
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A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.

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Informacije o knjizi

Puni naziv PR Today
Autor Trevor Morris
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2015
Broj stranica 320
EAN 9781137495686
ISBN 1137495685
Libristo kod 09481154
Nakladnici Bloomsbury Publishing
Težina 616
Dimenzije 234 x 180 x 18

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries
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