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SCARCITY: THE NEW SCIENCE OF HAVING LESS

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga SCARCITY: THE NEW SCIENCE OF HAVING LESS Sendhil Mullainathan
Libristo kod: 02633759
Nakladnici Macmillan, prosinac 2014
In this provocative book based on cutting-edge research, Sendhil Mullainathan and Eldar Shafir show... Cijeli opis
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In this provocative book based on cutting-edge research, Sendhil Mullainathan and Eldar Shafir show that scarcity creates a distinct psychology for everyone struggling to manage with less than they need. Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why the same sugarcane farmers are smarter after harvest than before.§§Once we start thinking in terms of scarcity, the problems of modern life come into sharper focus, and Scarcity reveals not only how it leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.

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Informacije o knjizi

Puni naziv SCARCITY: THE NEW SCIENCE OF HAVING LESS
Autor Sendhil Mullainathan
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2014
Broj stranica 304
EAN 9781250056115
ISBN 125005611X
Libristo kod 02633759
Nakladnici Macmillan
Težina 262
Dimenzije 140 x 210 x 23

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management decision making
Society & Social Sciences > Psychology
Economics, Finance, Business & Management > Economics
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