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State Agency Public Relations

The Public Information Model Evolves

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga State Agency Public Relations Carol Madere
Libristo kod: 06827207
Nakladnici VDM Verlag, kolovoz 2009
The Public Information Model Evolves details the public relations efforts of a government agency, wh... Cijeli opis
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The Public Information Model Evolves details the public relations efforts of a government agency, which began as the typical public information model as described by Grunig & Hunt in 1984, but, in some respects, is evolving toward a relationship management model, which includes dialogue and trust-building. This evolution is being brought about by public policy advocacy, litigation, more assertive publics and those in the agency itself who want to be part of a more responsive system.

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Informacije o knjizi

Puni naziv State Agency Public Relations
Autor Carol Madere
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2009
Broj stranica 168
EAN 9783639190991
ISBN 3639190998
Libristo kod 06827207
Nakladnici VDM Verlag
Težina 254
Dimenzije 152 x 229 x 10

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
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