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Strategic Foresight

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Strategic Foresight Alfred Marcus
Libristo kod: 04555893
Nakladnici Palgrave Macmillan, srpanj 2009
Scenario planning is the principles, methods, and techniques for looking forward into the future and... Cijeli opis
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Scenario planning is the principles, methods, and techniques for looking forward into the future and trying to anticipate and influence what is to come next. This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The purpose is to shed new light on scenarios and scenario-like thinking in organizations for managers at every level within a company. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.

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Informacije o knjizi

Puni naziv Strategic Foresight
Autor Alfred Marcus
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2009
Broj stranica 209
EAN 9780230611726
ISBN 0230611729
Libristo kod 04555893
Nakladnici Palgrave Macmillan
Težina 477
Dimenzije 152 x 229 x 20

Kategorija

Economics, Finance, Business & Management > Economics > Economics of industrial organization
Economics, Finance, Business & Management > Economics > Econometrics & economic statistics
Economics, Finance, Business & Management > Economics > Economic forecasting
Economics, Finance, Business & Management > Economics > Behavioural economics
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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