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Superpromoter

The Power of Enthusiasm

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Superpromoter R. Vogelaar
Libristo kod: 12499080
Nakladnici Palgrave Macmillan, siječanj 2011
With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy... Cijeli opis
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With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.

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Informacije o knjizi

Puni naziv Superpromoter
Autor R. Vogelaar
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2011
Broj stranica 222
EAN 9781349330171
ISBN 1349330175
Libristo kod 12499080
Nakladnici Palgrave Macmillan
Težina 373
Dimenzije 155 x 235 x 14

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
Economics, Finance, Business & Management > Economics > Behavioural economics
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