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Practical Guide to Ethics in Public Relations

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Practical Guide to Ethics in Public Relations Regina Luttrell
Libristo kod: 17584308
Nakladnici Rowman & Littlefield, travanj 2018
A Practical Guide to Ethics in Public Relations is brimming with case studies, practitioner advice,... Cijeli opis
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A Practical Guide to Ethics in Public Relations is brimming with case studies, practitioner advice, practical ethical dilemmas and popular culture references to help students better understand and engage with the inevitable ethical dilemmas that arise in marketing communication.

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Informacije o knjizi

Puni naziv Practical Guide to Ethics in Public Relations
Autor Regina Luttrell, Jamie Ward
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2018
Broj stranica 252
EAN 9781442272736
ISBN 9781442272736
Libristo kod 17584308
Nakladnici Rowman & Littlefield
Težina 526
Dimenzije 159 x 240 x 21

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility
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