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Crossing the Chasm

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Crossing the Chasm Geoffrey A Moore
Libristo kod: 04251708
Nakladnici John Wiley and Sons Ltd, kolovoz 1998
In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws... Cijeli opis
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In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book. This new edition has been updated to include comprehensive coverage of the Internet and World Wide Web.

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Informacije o knjizi

Puni naziv Crossing the Chasm
Autor Geoffrey A Moore
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1998
Broj stranica 238
EAN 9781841120638
ISBN 1841120634
Libristo kod 04251708
Nakladnici John Wiley and Sons Ltd
Težina 364
Dimenzije 136 x 235 x 13

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing
Technology, Engineering, Agriculture > Technology: general issues > Engineering: general
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